[GRADEWORX® Design Department]
Project: ‘00:00’ Collection

Services: Art Direction, Graphic Design, Photography.



The GRADEWORX® Design Department is a passion-driven fashion project founded by myself and design partner Josh Williams. Our debut collection, entitled '00:00' or 'Zero Hundred Hours,' symbolizes the birth of the concept, inspired by visuals from vintage television. By channeling this nostalgia, we honor our upbringing, with the brand's ethos rooted in our personal experiences and significant moments from our past.


[009]